Android Set Top Box Industry Development Trend in 2022

What is the prospect of the android set top box industry and the size of the android set top box market?
With the development of science and technology, AI and the IOT have become the themes of the new era. Under the influence of many favorable factors such as policy support, the development of AI and IOT technology, and consumption upgrades, the future of smart home Usher in a full-blown explosion. As an indispensable part of smart home, the smart android set top box still occupies an important market position for a long time. 


 Set-top box is a device that connects your TV to an external signal source. It converts compressed digital signals into TV content and displays it on the TV. With the further development of the Internet of Things, the set-top box has gradually transformed from a simple TV signal playback device to one of the important entrances to the smart home.

Under the open platform, the set-top box will become a smart device between TV, network and programs. At the same time, the set-top box can also be used as a home gateway, and can expand various services based on home communication, entertainment and life applications with various application terminals.

With the continuous development of the set-top box industry, products integrating entertainment functions will become a hot spot in the market. For example, the multimedia application function of a high-definition set-top box, in addition to basic high-definition decoding, also has multimedia application and video recording functions. At present, the set-top box can also be connected to a removable storage device such as a mobile hard disk, a U disk, etc., so as to realize the playback of various multimedia files such as video, MP3, pictures, and text.

The rapid development of the Internet and the continuous advancement of the intelligent process have brought about the rapid popularization of smart set top boxes represented by IPTV set-top boxes and OTT boxes. The smart set top box can make the TV become a networked intelligent terminal, and users can watch video content directly through the Internet without connecting to the set top box of the cable TV operator.

According to the "2022-2027 Set Top Box Industry Venture Investment Situation and Investment and Financing Strategy Guidelines Report" released by the China Research Institute:
Network intelligent set top boxes mainly include IPTV set top boxes and OTT set top boxes. Both are connected to TV and broadband networks, and their functions and services are similar. The main difference is that IPTV set top boxes are transmitted through the private network controlled by operators, and mainly provide live broadcast services; OTT set top boxes are transmitted through the public Internet, providing more abundant content.

According to the survey data, online set top boxes and smart TVs account for the largest proportion of consumers watching on-demand programs, accounting for 55.3% and 53.8% respectively, and users who choose to watch on-demand programs with digital set top boxes account for 26.8%.

According to statistics, digital TV set top boxes are widely used in the field of smart homes as intelligent control terminals, and the global shipments of set top boxes have steadily increased. The new shipments of the global set top box market reached 341 million units, of which IPTV set top boxes and OTT TV set top boxes in China grew the fastest. China's set top box manufacturing industry has always been at the forefront of the world, and has become the world's largest set top box manufacturing base. Digital TV set top boxes made in China account for more than 85% of the total global set top box shipments.

With the increase of high-definition program sources and the increase of interactive services, high-definition two-way set top boxes have attracted the attention of cable operators. Operators in Beijing, Shenzhen, Shanghai, Hangzhou, Chongqing, Guangxi and other places are developing high-definition on a large scale and have achieved good results. Under the leadership of cable operators in these cities or provinces, cable operators in other cities across the country have digital TV set top boxes. Start local HD business.

With the further development of the Internet of Things, the set top box has gradually transformed from a simple TV signal playback device to one of the important entrances to the smart home. It is predicted that the global TV set top box market demand will reach 337 million units in 2022, and its demand will show a steady growth trend.

Digital set top boxes are the future development direction. All analog TVs will be eliminated, and the radio, recording and editing equipment of TV stations will also be replaced accordingly. What people see on the TV screen will be high-definition TV pictures and more functions. Bring TV into a new era.

The future digital TV set top box is a new round of major technological changes following digitalization and high-definition. The development of the digital TV set top box industry is of great significance for promoting the transformation and upgrading of the industry and meeting people's needs for a better life. The Ministry of Industry and Information Technology will work closely with radio, television and other departments to comprehensively promote the rapid and healthy development of the ultra-high-definition video industry.

Digital set top boxes have gradually become the dominant player in home entertainment. With the development of business diversification, the functions of set top boxes are becoming more and more complex, the integration level is getting higher and higher, and the speed of new product replacement will be accelerated. The digital set top box will become a smart device between TV, network and various applications, providing a variety of comprehensive information services such as communication, entertainment, home appliance control, and security for families. It is expected that in the next 10 years or longer, digital set top boxes will play an increasingly important role in China's digitalization process, and the market potential is huge.